Best Mascaras for Every Look: Volume, Length & Color Options Reviewed

Mascara is a cosmetic product designed to enhance the eyelashes by darkening, lengthening, thickening, and defining them. Typically applied with a brush or wand, mascara comes in various formulas, including waterproof and smudge-proof options. It is available in different colors, with black and brown being the most common.

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Mascara plays a key role in eye makeup, often used to make the eyes appear larger and more expressive. Ingredients can include pigments, waxes, and oils, and many modern formulas also contain conditioning agents to support lash health.

1. Maybelline New York Falsies Lash Lift Mascara – Very Black

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Maybelline's Falsies Lash Lift Mascara delivers dramatic volume and length, mimicking the effect of salon lash lifts. Its fiber-infused formula and double-curved lifting brush grab lashes at the root to lift, thicken, and extend them. The Very Black shade offers intense pigmentation for bold, eye-opening looks.

Key Features:

• Fiber-infused formula for lash extension effect
• Double-curved lifting brush for maximum lift and separation
• Long-lasting wear with a smudge-resistant finish
• Ophthalmologist-tested and safe for contact lens wearers
• Available in waterproof and washable versions

Cons:

• May clump if too many layers are applied
• Removal can be slightly tough with the waterproof version
• Might dry out faster than other mascaras

2. Faces Canada Ultime Pro HD Whopper Lashes Mascara

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This premium offering from Faces Canada is designed for high-definition volume and definition. The Ultime Pro HD Whopper Lashes Mascara comes with a jumbo wand that coats every lash evenly, adding intense drama without compromising on comfort. Its richly pigmented formula enhances both length and curl for a bold lash statement.

Key Features:

• Jumbo brush for voluminous application
• HD formula for maximum definition
• Smudge-proof and flake-resistant wear
• Enriched with lash-conditioning ingredients
• Suitable for sensitive eyes

Cons:

• Large brush may be tricky for smaller eyes or lower lashes
• Not waterproof, so may not hold up in humid or rainy weather
• Slightly on the pricier side compared to drugstore brands

3. L’Oréal Paris Lash Paradise Mascara

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L'Oréal's Lash Paradise Mascara is a cult favorite known for delivering lush, voluminous lashes with a feather-soft feel. Its ultra-creamy formula glides smoothly, giving a dramatic lash look without weighing lashes down. The hourglass-shaped brush captures every lash for intense length and volume.

Key Features:

• Ultra-soft bristles for even application
• Volumizing and lengthening with a feathery finish
• Suitable for all-day wear with minimal flaking
• Available in waterproof and regular versions
• Ophthalmologist-tested

Cons:

• Can dry out quickly in the tube
• May smudge on oily eyelids if not waterproof
• Might require layering for very dramatic volume

4. Elittystore Coloured Mascara

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Elittystore Coloured Mascara is designed for those who love to experiment with bold, fun eye looks. Available in various shades like blue, green, purple, and more, it adds a pop of color to your lashes, making it a great choice for parties, festivals, or creative makeup looks. The formula typically offers a lightweight feel with decent hold.

Key Features:

• Range of vibrant shades for creative makeup styles
• Lightweight formula that doesn’t flake
• Can be layered over black mascara for dual-tone effects
• Adds subtle or bold color depending on application
• Affordable option for experimenting with looks

Cons:

• May not provide as much volume or curl as black mascaras
• Color may fade or flake over time
• Limited availability and brand reliability may vary

Mascara is an essential staple in any makeup routine, known for its power to instantly enhance and define the eyes by adding volume, length, and depth to the lashes. Whether you’re aiming for a natural daytime look or a bold, dramatic effect, there's a mascara formula and brush designed to suit every need. From high-performance options like the Maybelline Falsies Lash Lift and L'Oréal Lash Paradise, to specialty picks like the Faces Canada HD Whopper for intense volume or Elittystore’s Coloured Mascara for playful creativity, the right mascara can transform your overall look.

Disclaimer: At IDPL, we help you stay up-to-date with the latest trends and products. It should not be construed as an endorsement to buy. IDPL may make a very small commission from its sale if one chooses to buy the product from any of the links in this article.