Zee Biskope News
ZEE Biskope launches a Rap version of its brand song on the occasion of Dance Day followed by a viewer engagement drive – Kamariya Kare Hip Hop that will raise viewer engagement to a groovy joyride.
The Independence Day bouquet is yet another milestone to achieve that through a comprehensive offering.
Celebrating World Emoji Day, ZEE Biskope will launch Emoji Lahariya - a new Instagram filter on 17 July 2020, that is all set to take the excitement level up by a notch.
Zee Biskope has always prepared its content strategy with the core intention of uplifting spirits along with a regular dose of entertainment for its viewers.
3 out of the 5 movies in the festival namely Sipahi starring superstar Nirahua and gorgeous Aamrapali Dubey, Ek Rajayi Teen Lugayi starring Yash Kumar and Dulhin Ganga Par Ke starring Bhojiwood's heartthrob Khesari Lal Yadav and Kajal Raghwani boasted above 1 TVR rating
The Vat Savitri festival reflects the love and bond shared between a husband and his wife that's powerful enough to defy death like Savitri did for her husband Satyavaan. The custom is so predominant that it has been adopted in a host of Bhojpuri movies too.
The afternoon slot from 12:30 PM – 03:30 PM shall regale viewers with Khesari Lal Yadav and Kajal Raghwani starrer 'Dulhin Ganga Par Ke', the journey of a little girl finding her mother.
The strong content line-up was supported by strategic TV, digital and PR push reaching out to the right audience.
Out of these, 3 movies were the highest rated within the category.
The character of Bhaiyaji portrays a cool, carefree and true Bhojiwood buff who engages with the audience showcasing his expertise in Bhojpuri movies.
The last 4 weeks have witnessed a lot of category firsts by Zee Biskope.
Zee Biskope has been touted as the go-to destination for Bhojpuri movies.
The brand signifies a space which enables viewers to rejoice their Bhojpuriyat at their unabashed best.
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