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New product launches, promotions, and financial schemes as well as pent-up demand coming from 2020 drove the smartphone market in the March quarter - which is the highest ever for the first quarter. The consumer demand will take a hit due to the ongoing COVID-19 wave and subsequent lockdowns, he added. The feature phone market registered a 14 percent y-o-y growth during the quarter, driven by strong shipments of JioPhone under its new model and subsequent promotions.
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However, cumulative shipments of the iPhone X are lower than iPhone 6, which was its most-successful device, for a similar period since launch.
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The "OPPO F3" smartphone topped the chart by capturing 24.2 percent of the sales amongst top sellers.
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Homegrown firms in the world's largest mobile phone markets- India and China- have piped Korean electronic giant Samsung to capture the handset market, a clear indication that these companies are upping their ante by delivering compelling products at aggressive price points.






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